Industry
Influencer marketing that respects gaming's community rules.
Gaming audiences are some of the most engaged, and most skeptical, of any community in influencer marketing. They know when a sponsorship is lazy, and they reward the ones that aren't. BountyLine casts creators and streamers with real standing in their communities, building integrations that fit the game or platform instead of interrupting it.
Brand-first means the campaign is built around your title, launch window, or platform goals, then staffed with the right mix of streamers and video creators. One team stays on it from strategy through delivery, and because BountyLine's network is worldwide, we can reach the regional communities gaming audiences actually split along, instead of treating gaming as one global feed.
Streamer and video range
We source across live streaming and long-form video, since gaming audiences follow creators across both.
Publisher launch coordination
We work within embargoes and launch windows set by game publishers, not around them.
Community-credible casting
We prioritize creators with genuine standing in a specific game or genre over broad follower counts.
What we do
One team, from brief to delivery.
Creator Partnerships
The right creators for your brand — identification, outreach, matching, pricing and negotiation, handled end to end.
Learn more 02Campaign Strategy
Concepts, creator selection, briefs, timelines and rollout planning, built around the outcome you actually want.
Learn more 03Talent-Led Content
Short-form video, lifestyle and product content, social and licensing — made to feel native, not like an ad.
Learn more 04Activations & Sponsorships
Events, appearances, launches and ambassador programs that turn attention into presence.
Learn moreFAQ
Questions, answered.
Can you run campaigns with live-streamers, not just video creators?
Yes. Streaming and long-form video are both core to gaming, and we cast across both depending on the goal.
Do you coordinate with game publishers on launch timing?
Yes. We work within publisher embargoes and launch schedules as a standard part of the campaign.
Can you reach specific game genres or regional gaming communities?
Yes. Casting is built around the specific community a title or platform needs, not gaming as one broad audience.
Trusted by leading brands
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Let's talk
Let's build your next campaign.
Tell us what you're launching, who you want to reach, and what success looks like. We'll help you find the right people to bring it to life.